Shopping in Italy is very popular and has long been considered one of the most profitable ways to update your wardrobe. Many people ask when it's worth planning your trip to buy the most fashionable things at the lowest prices. Winter sales - a period that just the same combines these two factors.

Winter sales are always waiting with impatience, because at this time there is an opportunity to buy designer clothes and shoes with discounts up to 70%. Winter sales - a phenomenon typical of all European countries, but, of course, the most profitable sales and the most stylish things are best bought in Italy.

All the most important subtleties and features of winter Italian discounts you will learn below.

Winter sales in Italy
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Winter sales in Italy
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Winter sales in Italy
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Beginning and end of winter sales

Winter sales in Italy usually begin on the first Saturday of January. Often, the dates of the start of sales do not coincide in different cities of the country, but in the winter of 2012 in all Italian cities sales will begin on the same day - January 5.

Before this time, ordinary stores can not start selling out, for violation of the rule the shop can fine city services. but this rule applies only to regular stores.

In outlets, on drains and in patches, where things of past collections are sold at discounts all year round, this rule does not apply. That is why, for advertising purposes, starting from December many seasonal discounts start out with additional seasonal discounts of 30-40%. For example, in Rimini discounts in outlets began already in late November, and in shoe spaghetti at factories in the Marche region, discounts start from December.

Sales usually last 60 days, but most often end when the range for sale ends, that is, on the twentieth of February.

Many believe that sales are interesting only in the first week, that then there are no sizes and interesting models. It's not true.

In the first week of sales, usually large numbers of people gather in stores and queues are built, but discounts at this time are the lowest - only about 30% and not all of the range is exhibited, but only a small part. Typically, stores divide the entire assortment into parts and update it every week.

For example, I prefer to do shopping on sales in Italy in late January - early February, when not so many tourists and high discounts.
Ekaterina Kulakova

Prices on sales

The second important issue that interests those who plan to go to the winter discounts in Italy is the prices of things. During sales it is important to remember the following:

  • discounts are made everywhere - you can go to any boutique and store in any Italian city, and there will be discounts. However, if the store is located in a central tourist place, then the assortment there will not be so extensive and the discounts are not the highest (since why should the store sell all with high discounts if tourists so come and buy everything)?
  • in regular stores and boutiques current collections (autumn-winter of the current year) are sold at a discount of 30-70%
  • in outlets and patches (where previous collections are presented), the discounts are the biggest: that is, the usual discounts are 30-70% plus these seasonal discounts are valid 40-60%
  • in early January seasonal discounts are 30-40%, by the end of January - 50-60%, in February, discounts are one of the highest - up to 70%
  • some expensive luxury brands do not make discounts (for example, Louis Vuitton)
How to calculate how much things will cost. Visit the site of your chosen brand (for example, Armani), choose the section "Buy online" there, see the prices for things. Further from this price you take away 30-60% - this will be the price of such a thing on sale in the boutique. If this price is taken away another 50%, then this will be the price in the outlet during the sales period. The prices are really very low.
Sale Winter sales in Italy

The only thing where there are almost no discounts is in fur factories and fur showrooms. There, fur coats are sold at a normal price (however in Italy you can buy a good discount if you want and your ability to bargain - from the experience of our customers - even up to 50%) to the coat - $

Also during winter sales in wholesale centers and factories, discounts are made for wholesalers at current collections. Such discounts begin already in December and in the beginning make 10-30%, and closer to January reach 50%

If you have not already been on sale in Italy in winter, then make sure to plan a trip - you definitely will not regret it! If you were already at the winter sales in Italy, then I'm sure that you will not miss a sale this year.

See you at the sales!

© Ekaterina Kulakova

According to the agency Style Hunters - shopping with a stylist in Italy, England and France.

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Winter sales in Italy