Many Italians believe that the most beautiful city in Italy is Florence. It is there that houses the royal dynasty, objects of architecture and painting, known throughout the world. In addition, Florence is known among tourists for interesting and profitable shopping.

Is it worth it or not to go shopping in Florence?

Who should go to Florence for shopping:

  • Those who want to buy a very stylish designer coat
  • Those who want to buy famous branded items at discounts (Dior, Prada, Gucci)
  • For those who are looking for beautiful and quality leather items
  • Those who are looking for antiques and original jewelry.

Who should not go to Florence for shopping:

  • To those who are looking for cheap things of Italian brands, such as stock items
  • Those who are looking for a large range of fashionable luxury clothes.
Shopping in Florence
Free shop trips in Italy (from Rimini)
Shopping tour around Rimini - shopping in outlets, boutiques, warehouses (recommended by everyone!) • For a coat in Rimini - an ideal opportunity to buy high-quality and inexpensive fur products • For furniture in Italy - is it not more profitable to buy furniture from the manufacturer itself?
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Shopping in Florence
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Buy furniture in Italy is much more profitable than ordering it in Russia. Your factory guide is well versed in the production of furniture and its quality. Learn more at.
In a free day you can visit the best shopping centers in Italy to buy things for yourself and your loved ones.
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Shopping in Florence
Shopping in Italy
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If to generalize, then we can say that in Florence there are things for different levels of consumers, but the assortment is not as big as in Milan.

The best time to travel to Florence for shopping is

  • During sales in Italy (January-end of February, July-end of August): a trip to boutiques where you can buy designer clothes for current collections with discounts of 30-50%
  • All the year round (excluding August): purchase of new collections in boutiques, purchase of things in outlets with discounts of 30-70%.
Shopping in Florence

The shopping program in Florence: where to go?

Arriving for shopping in Florence, you need 2 full days to visit the shops.

Day 1: shopping in Florence and visiting outlets with discounts in the suburbs, where design items with discounts of 30-70% are presented throughout the year.

Day 2: purchase of fur and leather goods in factories and ateliers.

Day 1: visiting shops and outlet outlets in Florence

In the center of Florence, as in any other Italian city, there are boutiques. They showcase the current collections of various brands, such as Armani, Gucci, Ferragama. Usually the boutiques have the highest prices. In addition, in Florence it is worth to visit shops and markets with antiques, as well as buy jewelry. Here you can find author's works of masters at reasonable prices.

If you are looking for luxury brand luxury items, then you should visit outlets in Florence itself and in its suburbs. In them throughout the year you can find luxury items with discounts of 30-70%. Some world-famous brands have their own separate outlets in Florence, for example, Max Mara, Prada, Dolce & Gabbana, Robero Cavalli, Fendi.

Florence outlets are far from each other, so to save time and effort for a trip, it's better to rent a car or hire an accompanying attendant.

Most outlets located in the suburbs of Florence, multi-brand:

  • Sotto Sotto - an outlet is not popular among Russian tourists. There are many evening outfits and classic costumes. There are such brands as:

Alpha Massimo Rebecchi, Check Point, D & G, Versace, Agnona, Caterina Masoni, etc.

  • The Mall - a luxury brand fare will be of interest to those who dress only in the "most-most" brands. Popular among Russian tourists, as a rule, reviews about it are all the most positive. The only thing is: the outlet is not that big. The following brands are represented: Alexander McQueen, Burberry, Dior, Ermenegildo Zegna, Fendi, Giorgio Armani, Gucci, Sergio Rossi, Stella McCartney, Tod's, Valentino, Yves Saint Laurent and others.
  • Barberino Outlet - outlet of medium and some luxury brands. The most popular among Russian tourists, although the assortment is not the best choice from the possible in Italy. Along with D & G and Roberto Cavalli, such brands as Levi's, Motivi, Guess are presented.
  • Valdichiana Outlet - this outlet is rarely visited by Russians, although if you are interested in average Italian brands on a price category, it will suit you. Along with sports brands such as Adidas and Puma there are such brands as Cerruti and Tosca Blu. Here, ordinary Italians dress, who do not care about brands and fashion trends.

The important point: the outlets are far apart, so to save time and effort for a trip, it's better to rent a car or hire an accompanying attendant.

If we talk about shops located in Florence itself, they can find things of completely different price categories: medium brands, brands above medium and luxury things.

Lovely Florence Shopping in Florence
Lovely Florence
Fur coat Rindi Shopping in Florence
Rindi coat is waiting for you in Florence!

Day 2: purchase of fur and leather products

Florence is famous for its craftsmen who make beautiful and high-quality leather and fur items. That's why you should spend time buying a beautiful leather jacket and fur coat.

In the fur studios in Florence itself you can buy pretty coats from 800 EUR. If you are interested in a high-class fur coat, you should definitely go to the Rindi factory. Fur coats of this brand are considered one of the most stylish and luxury products that can be found in Italy. Keep in mind that the fur coats of this brand in Italy can only be found in the suburbs of Florence, in the shop at the factory. Fur coats in the factory cost from 4000 EUR.

Leather goods can be bought both in markets, in shops, ateliers, and in factories in Florence. In the markets, for example, you can buy a leather bag for 15 EUR. However, keep in mind that in such places, leather things may not be of the best quality, and there is a chance to buy a fake thing.

If you are really interested in quality leather products, then definitely visit the leather factory in Empoli (an hour's drive from Florence) FACIMP. The factory is good in that there are things even large sizes (eg 60-64 size for men), and the ratio of price and quality are considered here one of the best. Leather jackets at the factory cost from 400-500 EUR.

© Ekaterina Kulakova

According to the agency Style Hunters - shopping with a stylist in Italy.

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